Category Archives: Industrial Internet Marketing

How Can We Maximize Our Digital Marketing Results?

Posted on April 21, 2021 by Kit Noller

Simple answer…..stay ENGAGED. Seems obvious that anyone paying thousands of dollars per year to represent and promote their brand would remain intimately engaged from strategy development through execution and tracking, but this is not as common as we think. Why? Continue reading →

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How Our Registered Users Use The Thomas Network

Posted on March 6, 2020 by Kit Noller

Ever wonder who uses ThomasNet and why they use it? Just watch this video and your questions will be answered…….

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Top B2B Marketplaces Online

Posted on September 19, 2019 by Kit Noller

I recently worked on a project which required me to do some market research into the “Top B2B Marketplaces Online” and I was very pleased to see ThomasNet consistently ranked among the top B2B marketing resources (see links below). It’s always good to see industry experts validate one’s own beliefs! Continue reading →

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Interview with Tony Uphoff: Digital Marketing for B2B Manufacturing Industry

Posted on September 19, 2019 by Kit Noller

I was curious to know what Tony thinks about the challenges that B2B manufacturing companies are facing when adapting to digital transformation and data-driven culture. I know that my fellow B2B marketers who are dealing with the same challenges will find a lot of value for themselves as well as B2B manufacturer business owners. Continue reading →

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10 Stats You Didn’t Know About Thomas

Posted on May 20, 2019 by Kit Noller

Industrial buyers are typically 70% of the way through their purchase decision process before they reach out to a supplier. If you are a manufacturer trying to grow your business, this is an eye-opening, game-changing stat. It means that the … Continue reading →

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